Email Ad Campaigns
Email Signatures
Opensense Facilitates Horizon Media's Journey to Inclusive Email Signatures
Industry:
Advertising Services
Size:
Mid Size
Use Case:
Email Ad Campaigns
Email Signatures
Goals
Standardized email signatures
company-wide
Brand consistency
& diversity and inclusion empowerment
Email compliance
and brand control
Flexible, Cloud-based Centralized Management
of signatures and email ad campaigns
Launch sender-based
banner campaigns
Products Used
Email Ad Campaigns
Email Signatures
CONNECT WITH US
2,400 Horizon Media employees effortlessly utilize Opensense to unify brand identity, promote diversity, and achieve the right balance between centralization and individuality. With email signature management, email ad banners, and built-in compliance features, Horizon Media empowers each employee to personalize their communications with pronunciation fields, pronoun fields, and campaign opt-ins, while maintaining full brand control.
Related Resources
- Email Signature Management: Balance centralized branding with individual personalization
- Email Ad Banner Campaigns: Launch sender-based banner campaigns across the organization
- Email Compliance: Maintain compliance and brand control across all employee email
- 8 Creative Ways to Use Email Signature Marketing: Promote diversity initiatives and employee impact groups through email
- Book a Demo: See how Opensense can work for your team
- More Case Studies: See how other organizations use Opensense
Before Opensense, our signatures were outdated, featuring old logos and broken links. It was time to elevate our look across Horizon Media and its sub-brands. We sought a solution that not only standardized our branding but also empowered each employee to actively support initiatives presented by employee impact groups, including NOIR, EAST, UNIDOS, and OUT.
Molly Sugarman, SVP of Connections & Design
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